If you feel that none of your competitors have a similar loyalty program, then think again. If you work in an extremely competitive industry, such as paints, plumbing fixtures, laminates, or wire and cables, then at least one of your competitors may offer a similar brand loyalty program, channel loyalty program, or influencer loyalty program. …
How Can You Rival a Brand that Offers a Similar Loyalty Program? Read More »
Manufacturing high-quality paints and coatings is half the battle. The other half is choosing the right distributors and resellers to get the products to market. For that, you need to run an effective channel loyalty program for your channel partners—your distributors and all types of resellers. By leveraging a well-designed channel partner loyalty program, you …
6 Reasons to Implement Channel Loyalty in Paint Industry Read More »
If you are a business owner, you would benefit from using QR codes in your loyalty program solutions. Why, you ask? They’re easy to implement, popular among smartphone users, and enjoy a massive market size. A new study found that more than 85 percent of smartphone users had scanned at least one QR code once …
How QR Codes Are Shaping the Future of Loyalty Programs? Read More »
While a lot of businesses leverage their loyalty program platforms to reward and retain their customers, some use them to reward their partners and sellers apart from their customers. The concept is known as marketplace loyalty programs. As per a recent study, many successful companies are giving more focus to their marketplace loyalty programs. Another …
What Is a Marketplace Loyalty Program? What Are Its Advantages? Read More »
Gone are the days when a majority of people were loyal to their favorite brands for a long time. Contemporary customers, however, switch brands more frequently due to the sheer number of choices and more attractive offerings and prices. Due to this, many businesses are finding it hard to retain their existing customers. With shortening …
How Loyalty Programs Can Help in Boosting Lifecycle Marketing? Read More »
Many businesses say their biggest challenge is to improve their customer retention rate. As per one new data, the average business loses nearly 15 to 30 percent of its customers every year owing to a lack of customer loyalty. In some businesses, less than 20 percent of their customers make a second purchase. However, robust …
7 Strategies to Reinforce Loyalty Program Management and Turn Customers into Loyal Fans Read More »
A new platform can help improve brand perception, retain relevance, and offer accurate personalization to participants. As a business owner, board member, or administrator, you might have a basic idea about crucial aspects of technology migration. From registering and onboarding participants to delivering benefits, the new loyalty program solution introduces end-to-end changes. As a result, …
Planning To Upgrade Your Loyalty Platform:10 Areas of Focus Read More »
Personalized loyalty programs are fast gaining traction in the corporate world. By tailoring their loyalty programs for different types and groups of customers, businesses can incentivize them to spend more and retain them for a long time. As per a Bain & Company study, an increase of just five% in customer retention rate can enhance …
How to Boost Sales & Retain Customers with Personalized Loyalty Programs? Read More »
Is your business planning to introduce a loyalty program? Do you know how these initiatives help offer elevated customer experiences (CX)? Ever wonder why Costco, Amazon, Nike, and Apple focus on CX? The answer is simple. CX can help build loyalty via customer value. It lasts longer than loyalty built solely on coupons, discounts, or …
8 ways to leverage loyalty program data for offering a value proposition consumers Read More »
In today’s highly competitive business world, persuading your existing customers to continually buy from you and use your services is not an easy task. However, a repeatable and predictable strategy that is designed to reward customers, can help. With the help of the right loyalty solution, businesses can encourage repeat purchases and may turn their …
Loyalty Program Revamp: The Most Effective Way to Increase Customer Engagement Read More »
